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What is the average age of your customers?
It is an interesting question and not one most companies consider on an ongoing basis. The average age of your customer is increasingly important, not just in the Consumer Products industry but in...
View ArticleTaking the turn, consumers see value beyond price and performance
Customer values and intentions have changed as business leaders shift from trying to get back to the way things were before the recession to taking the turn to a future based on they way things are...
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